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ITC / BRAND

BRANDS THAT HOLD TOGETHER.

Identity systems built to survive websites, campaigns, documents, products, social, signage and the bits nobody remembered to mention.

01

Positioning

Define what the business is, why it matters and the territory it can credibly own.

02

Identity Systems

Wordmarks, marks, colour, typography, composition, imagery and practical usage rules.

03

Creative Direction

Build the visual world around the identity so every execution feels as though it belongs there.

04

Launch Systems

Web, social, campaign assets and the first wave of material that turns the identity into a living brand.

A LOGO ISN'T A BRAND. IT'S THE FRONT DOOR.